Beyond the Fizzle: Why Your Innovation Pilots Aren’t Getting Funded (and How to Fix It)
The problem often isn’t the pilot itself, but the “shallow problem” it’s trying to solve. We’ll walk through the process of identifying a high-stakes problem worth solving, ensuring your next business case is built on a foundation of genuine user need and clear strategic value.
Is Your Product Falling Flat? How to Refocus for Relevance
When user adoption is low, the first instinct is to build more features. This article argues that the root cause is often a relevance problem—you haven’t solved a high-stakes issue your users truly care about. We’ll explore how to diagnose the real problem and shift your focus from building more to building what matters.